Areal differentiation and the Spatial organization of things on the earth have made it imperative to be knowledgeable about locational data in every economic sector. All transactions happen in a specific place, which influences customer preferences and behavior. Geoinfotech uses mapping technology to understand why transactions happen where they do.
 According to ESRI, Insight from advanced spatial analysis empowers retailers to make informed decisions. With information and inference realized through mapping, Businesses can enrich customer experiences, select profitable sites, and increase sales. Using selected primary, secondary, census, or client-provided data, Geoinfotech, a GIS industry leader can create a series of color-coded thematic maps to highlight marketing opportunities. Each map is customized, presenting the data by market, trade area, or other area-specific geography.Â
These maps provide an effective visualization and immediate understanding of strategic market opportunities.
With our Geographic information services, customer mapping will help you:Â
- See how and where customers interact with your brand, directly strengthening your inventory and marketing decisions.
- Forecast profitable business sites based on competitive presence in your industry, potential customer demographics, access to supply chains, and more. This will help determine the best store locations.
- With customer mapping, we can incorporate up-to-the-minute data on customer and vehicle locations, assets, sales, and environments into maps and analysis enabling you make real-time decisions with real-time data.
To enquire about our GIS services or any of our other services, kindly visit our website at http://geoinfotech.ng/